The Beauty Bakerie Pop-Up Truck is a pop-up shop concept for the cosmetic retailer Beauty Bakerie which was founded by Nicole Cashmere. Featured in the group project is the pop-up shop concept, company research, features in the pop-up shop, and marketing strategies.
Contributors: Shelbi Harris + Mariah Barnes
Personal Contributions: Presentation Layout, Brand Aesthetic, Size of business, SWOT Analysis, Target Customer, Merchandise Assortment, Features & Services, and Location Research.